A few weeks ago Marques got a chance to sit down with Instagram CEO Adam Mosseri and ask him about everything from how creators make money on the platform to how the company views AI creators. Enjoy! Chapters: 00:00 Intro 01:25 What is Instagram? 02:25 How do new features get added? 05:24 What is your decision filter? 07:16 How does Instagram navigate Meta business goals? 08:31 Why is there an Instagram app for iPad now? 10:28 Do you listen to user feedback? 12:47 What's the new "iPad app" request? 15:34 New AI feed feature 19:36 What risks are there to giving users these controls? 21:32 Carcinization of social media 24:00 The risks of leaving core features behind 26:18 How do creators get paid? 28:23 What is the monetary breakdown? 29:26 How to grow revenue share 34:20 Masa chips (Sponsored) 35:37 How often does Instagram get you to buy things? 38:13 What is the future of Instagram? 41:06 Do smart glasses worry you? 43:07 AI creators 46:24 Responsibility regarding AI content 49:34 What is Instagram right now? Music provided by Epidemic Sound Try Masa Chips: https://www.masachips.com/waveform (code: waveform) Shop the merch: https://shop.mkbhd.com Social: Waveform Threads: https://www.threads.net/@waveformpodcast Waveform Instagram: https://www.instagram.com/waveformpodcast/?hl=en Hosts: Marques: https://www.threads.net/@mkbhd Andrew: https://www.threads.net/@andrew_manganelli David: https://www.threads.net/@davidimel Adam: https://www.threads.net/@parmesanpapi17 Ellis: https://twitter.com/EllisRovin TikTok: https://www.tiktok.com/@waveformpodcast Join the Discord: https://discord.gg/mkbhd Music by 20syl: https://bit.ly/2S53xlC Waveform is part of the Vox Media Podcast Network.