What’s the secret behind beating the market? It's a question many ask, but who really knows the answer? James Taylor, co-author of ‘Invested: How Three Centuries of Stock Market Advice Reshaped Our Money, Markets, and Mind’, looks at why, despite the rise of passive investing, so many people are still obsessed with active investing, outperforming the market, and how the same marketing strategies that were used all those years ago are still enticing people today. James's book: https://amzn.to/3OiSlvJ 🤝 Want 1:1 money help from us? Answer a few questions to find the right service & book free call: https://getmost.typeform.com/pod-episodes 🎉 Sponsors: Sensate: Get help with your anxiety & 10% off with the code MM10: https://www.getsensate.com/makingmoney Unbiased: Get help with your money from a financial advisor: https://www.unbiased.co.uk/makingmoney ✉️ Newsletter: If you want a summary from this episode in an easy format, please subscribe to our newsletter: https://makingmoney.email/S2E13 Disclaimer: This is not financial advice. The reason it’s not financial advice is because it’s not tailored to you. We explain the principles of building wealth but if you want personalised advice, it’s worth speaking to a financial advisor. As with everything financial, please do your own research. We really encourage that because no one cares more about your money than you and if you learn the basics then it will change your life. Chapters: 00:00-00:25 - Intro 00:25-07:00 - Every Man His Own Broker 07:00-14:18 - Outsiders vs insiders 14:18-19:01 - Who do you trust? 19:01-24:22 - Financial advice and self-improvement 24:22-24:58 - Sensate ad 24:58-29:46 - Language 29:46-37:27 - Why are we obsessed with beating the market? 37:27-38:21 - Unbiased ad 38:21-43:55 - What has changed in 300 years? 43:55-48:41 - Is the genre positive or negative? 48:41-52:38 - The rise of passive investing 52:38-58:17 - GameStop and the 2008 financial crisis