How do I identify my market? How do I find my niche audience? How do I market my products to my audience? How do I sell my course? In this video, Melinda figures out how to sell her course and find who her true target market is. Melinda also tells us what makes her product stand out in a saturated market. 00:32 - How do I sell an E course on brand strategy 05:30 - Be a problem solver in order to move up 6:54 - Why passive income is attractive to Melinda 8:46 - Melinda’s problem 11:29 - What strategy is 12:58 - Who Melinda struggles with 14:58 - Melinda’s Ah-Ha moment 16:30 - Steve Jobs’ masterful revealing technique of the iPhone 19:52 - Pick a lane and stick to it 21:02 - Be different, but better 22:07 - why do we read 5 books on the same topic 26:40 - Bring some new light into what you do 31:30 - Money has never been about time Pre-Lance: https://academy.pre-lance.com/ Melinda Livsey http://www.marksandmaker.com Are you interested in creating your own knowledge product or content? Download our free workbook to help you identify your valuable skills, who your audience is, and how to publish it: https://www.thefutur.com/resources/share-what-you-know/ #promotion #customerconversion #sales -- 🚀 Futur Accelerator The step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator 🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro ✍️ Other Courses, Templates, and Tools: https://thefutur.com/shop 🎙 The Futur Podcast: https://thefutur.com/podcast Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations Music by Epidemic Sound: http://share.epidemicsound.com/thefutur Shorts Playlist: https://www.youtube.com/@thefutur/shorts We love getting your letters. Send them here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — 🎙 Futur Podcast: https://thefutur.com/podcast/ ✍️ Futur Blog: https://thefutur.com/blog/ — Host– Chris Do Content Director– Matthew Encina Cinematography– Aaron Szekely, Mark Contreras, Ricky Lucas Live Editor– Jona Garcia Editor– Stewart Schuster, Mark Contreras, Aaron Szekely, Ricky Lucas, Jona Garcia Social Team: Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre Futur theme song— Adam Sanborne