It takes way more than just being really good at what you do to start and run a successful business. To be seen, to be heard, and to be successful, you need to get clear on who you are, why you do what you do, what’s in it for your customers, and why they should hire you over the other guy. In Brand Chemistry, Laura Beauparlant shares her proven Brand Camp formula for achieving clarity and focus. No matter where you’re at now, you can build a brand that allows you to become a happier, more fulfilled and prosperous business owner. https://www.labcreative.ca/ https://brandchemistrybook.com https://www.instagram.com/LabCreativeInc/ - IG 8:30 - Why do you remember the brand that first comes to mind? 11:00 - How to create a memorable brand* 18:00 - Questions to ask yourself to make sure you stand out 27:00 - How do you make your clients feel? 36:00 - The questions to ask your clients*** 47:00 - How do you convince clients to go through this process? 55:00 - You’re not the sage on the stage, you’re the guide on the side 1:09:00 - If it’s hard to be authentic to your brand then it’s not authentic 1:19:00 - Love your client out the door === 🚀 Futur Accelerator The step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator 🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro ✍️ Other Courses, Templates, and Tools: https://thefutur.com/shop 🎙 The Futur Podcast: https://thefutur.com/podcast Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations Music by Epidemic Sound: http://share.epidemicsound.com/thefutur Shorts Playlist: https://www.youtube.com/@thefutur/shorts We love getting your letters. Send them here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Host: Chris Do Content Director: Matthew Encina Producer: Mark Contreras Cinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona Garcia Social Team: Elle Money, Alex Burlui Futur Theme Music: Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic