15 Daily Steps to Lose Weight and Prevent Disease PDF: https://bit.ly/3FcEAHw - Get my FREE eBook now! Dr. Sunita Sah is a psychologist, behavioral scientist, professor at Cornell University, and author of Defy: The Science and Practice of Saying No, specializing in decision-making, social influence, and informed consent. - 00:00 Why Do People Find It Hard To Say No? 02:39 The Inspiration Behind Sunita’s Book 04:18 Are We Easily Pressured By Those Around Us? 06:40 Why We Feel And Often Act On Pressure 11:23 Was There An Evolutionary Incentive For Compliance? 13:08 Defiant Vs Compliant 14:28 Sunita’s Career Experience 19:48 Is It Healthy To Maintain Skepticism? 23:08 Conflicts Of Interest In Dietary Guidelines 30:23 Seeking Value In The Medical Industry 33:24 How Can We Comfortably Say No In High Pressure Environments? 40:22 Ways This Can Help Us In Personal Relationships 44:54 Is Defiance Ever Unhelpful? 45:58 Differentiating Compliance And Group Think 48:21 Strategies For Social Pressures 51:36 Being Aware Of The Media’s Tactics 55:05 Sunita’s Foreseeable Research 57:55 Learning To Comfortably Speak Up 1:01:37 Who Sunita’s Book Will Benefit 1:03:38 Where To Find Sunita 1:04:16 Living A Genius Life This episode is proudly sponsored by: Shopify makes it easy to accept payments, manage orders, and build relationships with customers (cha-ching!). Get everything you need to sell in person and online at http://shopify.com/genius and get a one-dollar-per-month trial period! ARMRA Colostrum protects, rebuilds, and strengthens your body’s barriers for defense against everyday threats and enhanced vitality. http://TryARMRA.com/genius and use code GENIUS to get 30% off of your first subscription order. JustThrive makes high quality probiotics with mental health in mind. Get 20% your first 90 day bottle when you go to ⁠http://JustThriveHealth.com⁠ and use code GENIUSLIFE at checkout! Laird Superfood coffee is 10/10! Delicious, bold, and with organic options that provide a gentle adaptogenic boost with lion’s mane and cordyceps. http://lairdsuperfood.com and use code MAX20 for 20% off your first purchase. Watch my new documentary Little Empty Boxes - http://littleemptyboxes.com Follow Max Lugavere: Website: http://thegeniuslife.com Instagram: https://www.instagram.com/maxlugavere/ Twitter: https://twitter.com/maxlugavere