How do I start charging more for my logos when I'm stuck at a low rate? What's the difference between logos that cost 10 or 100 times more? Step one, learn the craft of designing better logos even if you are self-taught. Want to get your logo reviewed? Submit here: https://www.facebook.com/theFuturisHere/posts/617496581781398 Enjoy the music? License music legally for $199/ year. Super affordable and a large selection of great music. Art-list.io http://goo.gl/22VpQi Annotations --- 02:20 Learn how to see 08:35 Ben's evolution of logo design 13:55 Budget: Minimum Level of Engagement 16:07 Referring work that you cannot do to others in your network 19:00 The difference between $300 logo and a $3000 logo? 25:11 Q: Should we design all logos to a square ratio? 29:10 Self taught versus formal training 30:20 Logo Critique - Sabay Sabay Street 35:00 Logo Critique - Prize Forums 42:30 Logo Critique - Whey Monster 44:00 Drawing Letterforms 46:50 Design Master Course - Lettering 1 - Nils Lindstrom 54:04 Classic Typefaces List 54:51 The Golden Ratio 59:00 About the Blind logo 1:03:40 Proportions, scale & harmony in logos 1:14:14 Zoom Video Conferencing 1:19:07 How do you get notified of calls, topics and events? 1:21:45 Yoonji - TheHub - Logo Critique 1:33:20 Ahmed - Take Teddy - Logo Critique 1:49:00 Resource - @logoInspirations - Jonathan Rudolph 1:54:20 Logo Inspirations Video Preview 1:57:49 Resource - @logolearn & George Bokhua 1:59:37 Spartan - Logo Design Challenge Great Typography Book -- Stop Stealing Sheep & Find Out How Type Works - Erik Spiekermann - http://amzn.to/2pvpSVx Designers featured on this episode: -- https://www.instagram.com/logoinspirations/ https://www.instagram.com/willpat/ https://www.instagram.com/logolearn/ https://www.instagram.com/george_bokhua/ https://www.behance.net/marzec https://www.behance.net/dsevarika https://www.behance.net/mariemdupuis https://www.behance.net/martinmitrovski https://www.behance.net/mauriziopagnozzi 1:54:38 Logo drawing demonstration by Logo Inspirations. Video: https://www.youtube.com/watch?v=uQup60JQLE8 __ Ben Burns hot tips that we didn't cover on the show: 1. Get off aggregator sites. Period. It's tough. It's scary but you have to do it. Work will come when you start creating space to look for it. 2. Know what you're worth. Research standard pricing practices in your area. AIGA is a good resource to start. 3. Find/Get permission to charge what you need to charge. Find a mentor who can validate that your work is good enough. Chris Do hot tips: 1. Maste your craft. Nothing against being self taught, but don't forget the teaching part. Read books, watch videos, take courses that fit your style of learning. 2. It takes many hours of "educated" practice. So get cracking. Every amateur can crack open a drawing program or pick up a brush and call themselves a logo designer. There's a big gap. Practice is the way to get there. 🚩🚩🚩🚩🚩🚩🚩🚩🚩 Spartan Logo Design Challenge details: https://www.dropbox.com/s/92c8srlwxd0bwuw/spartan-challenge.zip?dl=0 This is a cross channel event with 2 amazing people: Jonathan Rudolph @logoinspirations IG http://www.logoinspiration.net Will Paterson @WillPat IG https://willpaterson.space ____________________________________________________ Get the typography manual here: 📕 https://www.thefutur.com/design-students-build-first-portfolio-get-first-design-job/ Stop Stealing Sheep & Find Out How Type Works, Third Edition 📕 http://amzn.to/2pvpSVx _________________________________________________ Listen to the Futur podcast on iTunes: 🎙 https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Android Stitcher: http://www.stitcher.com/podcast/aaron/the-futur Google Play: https://play.google.com/music/listen?u=0#/ps/Itg3hr5bs4a54w73o2toxcr4vhe 🔹 HOW TO SUPPORT THE FUTUR: Purchase a Kit:https://www.thefutur.com/shop/ subscribe to the secret and private Master mind group on FB with bi-weekly webinars & exclusive videos not released anywhere else. 🔹 Music on the show from Art-list.io http://goo.gl/22VpQi 🔹 Use our Amazon Affiliate Link: http://astore.amazon.com/chrisdo-20 Buy useful design tools from Creative Market: https://creativemarket.com/?u=ChrisDo _________________________________________________ Connect with us online: 🔔 http://thefutur.com https://www.facebook.com/theFuturisHere/ https://twitter.com/thefuturishere Need brand strategy help? Visit Blind LA’s WEBSITE: http://blind.com Connect with Chris Do: https://twitter.com/theChrisDo Twitter https://www.facebook.com/BizOfDesign https://www.instagram.com/thechrisdo Credits: Executive Producer– Chris Do Host– Chris Do Director– Aaron Szekely Cinematography– Aaron Szekely Editor– Aaron Szekely, Mark Contreras, Jon Pham, Stewart Schuster Show Open– Roy Kang Futur Theme Music – Adam Sanborne www.adamsanborne.com Social Media Manager – Cheryl Stevens Annotations– Isaiah Nwukor SEO— Jacob Campbell Typefaces: Futura, Din Futur theme song— Adam Sanborne