Did you set new year's resolutions this year? Did you stick to them? I hope you did but chances are, unfortunately, you didn't. Other people succeed with regimens that promote dramatic weight loss, responsible financial practices, and reading over a hundred books a year, but you never seem to catch a break. What are you doing wrong? Don’t take it personally; creating good habits doesn’t seem like an easy feat at first glance, but the good news is: it doesn’t have to be hard. In this episode, we talk to Stanford Behavior Design Lab founder BJ Fogg about the principles of his book Tiny Habits: The Small Changes That Change Everything. Here, you’ll learn the secrets to addressing the all-too-human resistance to change (even the change that’s good for you) — sometimes resorting to downright self-trickery that ultimately serves your greater goals and has you making maximum lifestyle strides with minimal effort. Listen, learn, and enjoy! 💡 The main reasons we fail at behavior change — even when we rationally know the long-term benefits heavily outweigh any short-term discomforts. 💡 The B=MAP Fogg Behavior Model that can be applied universally to understanding (and correcting) every type of behavior there is. 💡 How starter steps and tiny habits work as effective ways to “trick” our change-resistant human brains into radical behavior change. 💡 Why BJ prefers the term “untangling” rather than “breaking” in reference to habits we want to discontinue. 💡 Why repetition is often repeated as being the catalyst for creating habits, why this tidbit of popular misinformation is so wrong, and what works as a better catalyst. 💡 And much more… Full show notes here: https://jordanharbinger.com/306 📖 Tiny Habits: The Small Changes That Change Everything by BJ Fogg available here: https://geni.us/5D10n Want to go deeper on habits? Check out our interview with Atomic Habits author James Clear: https://youtu.be/sc0sUFzM8UA Never miss a single incredible insight by subscribing to The Jordan Harbinger Show here: http://www.youtube.com/THEJORDANHARBINGERSHOW?sub_confirmation=1 Welcome to The Jordan Harbinger Show, a video podcast where each week you get to join a conversation with some of the world’s highest performers and incredible personalities. I’ll ask them the tough questions to tease out their top tips so that you can reach levels of personal growth and mastery that you never imagined possible. Subscribe to the podcast: http://jordanharbinger.com/subscribe/ Learn more about Jordan: http://jordanharbinger.com/about