On this episode, we sit down with Rich Fierro, the owner of Atrevida Beer Co., to discuss the impact of the tragic Club Q mass shooting on his life and business. Rich shares his personal experience of the shooting and how it affected him and the local community, as well as the impact it had on Atrevida Beer Co. We also learn about the growth and future of the company, including its mission to support the local community and promote a positive impact through its products and initiatives. Join us for an inspiring and thought-provoking conversation on resilience, community, and the power of local business. https://www.atrevidabeerco.com/home 2:34 How Atrevida Started 5:00 Winning Vice's Beerland Contest 11:58 5 Years in Business 12:33 What has the massive recognition been like? 16:33 What dealing with this tragedy has been like 27:18 LGBTQ community 29:42 The Team at Atrevida 32:22 The family business 36:26 Starting a Business With no experience 39:33 t-shirt sales going through the roof 40:50 a message to his supporters 41:39 It's a small amazing community 43:22 a great night turned into a tragedy 47:58 We all need to be more nice to each other 49:56 Why American Military is the Greatest 51:16 Businesses need to work together as a team 53:14 Plans on expanding the brewery 54:58 Where is Atrevida Brewing? 59:26 How can people support them 1:04:58 Chargers fans in Colorado Springs