Get my 12 favorite biz ideas for 2024, with full launch plans included here: https://tkopod.co/youtubeD I sat down with Edward Sturm @buildinpublic , a viral growth marketing expert who's known for his Fake Celebrity prank in New York City that went viral with hundreds of millions of views. In this episode, Edward shares a brilliant idea to take over abandoned meetup groups for just $50-$100, giving you access to thousands of free leads and potential customers. We also discuss curious learner bias, unbundling large SaaS tools using AI, and creative ways to grow your business. Learn more about Edward here: https://www.instagram.com/edward.builds Timestamps below. Enjoy! --- Audio podcast on all podcast platforms: https://toolkit.tkopod.com/podcast Free weekly business ideas newsletter: https://tkopod.com Private community where we build cool businesses together: https://TKOwners.com Learn more about me: https://www.chrisjkoerner.com/ Business ideas shorts channel: ⁨@thekoernerofficeideas⁩ (https://studio.youtube.com/channel/UCzjpCGEXR7BU-_SJSl59CGQ) The Koerner Office highlights: ⁨@thekoernerofficesegments⁩ (https://studio.youtube.com/channel/UCYEzHNmI-1oIqimmOnul_fg) AI-enabled accounting software, because Quickbooks SUCKS: https://lazybooks.com/ --- 00:00 Introduction to Edward Sturm and Viral Marketing 14:07 Innovative Business Ideas: Taking Over Meetup Groups 24:10 Networking and Meetups for Growth 26:34 The Curious Learner Bias 30:52 Content Creation and Engagement Strategies 34:37 Leveraging AI Tools for Development 39:24 Unbundling Features for Market Success 42:43 Bottom of Funnel SEO Strategies 45:05 YouTube Shorts and User-Generated Content --- For the algorithm: #ViralMarketing #MeetupGrowth #LeadGeneration #EdwardSturm #GrowthHacking #ChrisKoerner #KoernerOffice #AIUnbundling #SaaSTools #BusinessIdeas #DigitalMarketing #Entrepreneurship #TKOPodcast #CreativeMarketing #StartupAdvice #ContentVirality #PublicRelations #PodcastClips #NetworkGrowth #ScalingYourBusiness #InfluencerMarketing #SEO #OnlinePresence #LeadMagnet #BrandBuilding #CommunityGrowth #StartupStrategies #RevenueGeneration #CustomerAcquisition #MarketingAutomation #ViralContent #ProductivityHacks #BusinessInnovation #AudienceBuilding #BusinessTrends #MarketExpansion #SaaSMarketing #ReferralGrowth #TechTrends #EngagementBoost #DigitalInnovation #B2BMarketing #FreelanceSuccess #PlatformGrowth #LocalMarketing #AIInsights #ViralStrategy #GrowthHacks #DigitalPresence #InfluencerCollaboration #ContentAmplification #NicheAuthority