Show Notes: https://retipster.com/191-clayton-hepler/?utm_source=youtube&utm_medium=social&utm_campaign=podcast&utm_content=bpBhqxyVeF0 10X Your Income from Land Investing: https://welcome.retipster.com/webinar-invite/?utm_source=youtube&utm_medium=social&utm_campaign=podcast&utm_content=bpBhqxyVeF0 Join Our Community: https://welcome.retipster.com/newsletter/?utm_source=youtube&utm_medium=social&utm_campaign=podcast&utm_content=bpBhqxyVeF0 In this episode, I'm talking with Clayton Hepler. Clay has been on an incredible journey, building a thriving land-flipping business over the past two years. We discussed the challenges he faced during his first year, the importance of having financial reserves and consistency, and how he scaled his business by focusing on market selection and sales. Throughout the interview, Clayton emphasizes the significance of having a strong mental game and using land investing to achieve financial freedom and build a legacy for his family. 00:00:00 - Cold Open With Clayton Hepler 00:01:06 - Introduction to Clayton Hepler 00:04:01 - Leveraging Social Media for Businesses 00:07:42 - How Social Media Algorithms Work 00:11:50 - Serving Your Core Audience 00:13:45 - How Clayton Transitioned to Land 00:19:53 - Land Flipping vs. Wholesaling 00:23:19 - Capturing Leads 00:27:58 - Direct Mail Strategies 00:30:55 - Conversion Stats From Direct Mail 00:32:40 - From Yes or No Real Quick 00:39:38 - Marketing Channels Clayton Uses 00:43:51 - ROI vs ROH (return on hassle) 00:47:10 - Is Investing in Land Better Than in Houses? 00:51:29 - Importance of Market Selection and Sales 00:54:55 - How to Select a Market 01:02:07 - The Zip Code Clustering Technique 01:05:00 - Mastering the Mental Game in the Land Business 01:11:31 - Financial Reserves When Starting 01:12:54 - The Land Man Accelerator Course 01:16:43 - Closing Questions #retipsterpodcast #landinvesting #landinvestor #landflipping #realestateinvesting #realestateinvestingpodcast