Noble Gold: Get your FREE Gold & Silver Guide at https://noblegoldinvestments.com/iced/ NetSuite: Download the CFO’s Guide to AI for FREE at https://netsuite.com/iced ZipRecruiter: Try ZipRecruiter for FREE at https://ziprecruiter.com/ICH ZocDoc: Go to https://www.zocdoc.com/ICED and download the Zocdoc App for FREE Follow TRAXNYC: On Youtube - https://www.youtube.com/@UC4P8ylz0_93VaFDtO8CXRNQ On Instagram - https://www.instagram.com/traxnyc/ X - https://x.com/TraxNYC Apply for The Index Membership: https://entertheindex.com/ Add us on Instagram: https://www.instagram.com/jlsselby https://www.instagram.com/gpstephan Official Clips Channel: https://www.youtube.com/channel/UCeBQ24VfikOriqSdKtomh0w For sponsorships or business inquiries reach out to: tmatsradio@gmail.com For Podcast Inquiries, please DM @icedcoffeehour on Instagram! Timestamps: 00:00:00 - Intro 00:01:08 - Craziest thing Trax made from gold 00:02:51 - Do you always carry gold? 00:03:34 - Why he chose jewelry business 00:07:12 - His "lightbulb moment" in business 00:10:08 - Red flags of theft 00:13:52 - How he ended up in debt 00:15:27 - Sponsor - Noble Gold 00:16:45 - Early spending habits 00:20:33 - What set him apart 00:21:23 - Does jewelry business attract greedy people? 00:22:44 - People faking wealth 00:29:55 - Wealth levels & jewelry taste 00:32:51 - Sponsor - NetSuite 00:35:39 - Buyers who don’t ask price 00:37:56 - Cultural negotiation styles 00:39:21 - Best way to negotiate 00:41:02 - Biggest negotiation mistakes 00:42:36 - Gold as an investment 00:43:47 - His inventory appreciation 00:45:20 - Why people don’t know gold prices 00:58:10 - Where he buys gold 01:01:34 - How to verify real gold 01:02:21 - Taxes & giving away gold 01:03:05 - His most expensive giveaway 01:03:07 - Sponsor - ZipRecruiter 01:03:58 - Sponsor - Zocdoc 01:05:56 - Does strong gold market hurt business? 01:09:13 - Gold price in 5–10 years 01:10:32 - How much gold should you own 01:13:03 - Getting scammed with fake jewelry 01:14:00 - Why watches are getting popular 01:15:30 - Best watches to buy 01:19:13 - Worst watches to buy 01:19:39 - Clone watches 01:20:33 - Overpriced luxury brands 01:21:20 - Lab-made vs real diamonds 01:24:47 - Getting women’s attention right vs wrong 01:31:38 - Immigrant view on America being "hard" 01:33:08 - Next big thing 01:34:25 - People’s Court experience 01:37:55 - Rapid fire questions 01:39:17 - How social media grew his business *Some of the links and other products that appear on this video are from companies which Graham Stephan will earn an affiliate commission or referral bonus. Graham Stephan is part of an affiliate network and receives compensation for sending traffic to partner sites. The content in this video is accurate as of the posting date. Some of the offers mentioned may no longer be available.